Account data errors and low enrichment accuracy block pipeline generating initiatives. Offload reactive data hygiene work to Kernel and free up RevOps capacity for pipeline generation.
Fix it. Get a CRM you trust with AI-enabled account data enrichment and hygiene.
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Run a proof of concept to see how Kernel’s custom account data could transform your pipeline.
Traditional Hygiene & Enrichment vs Kernel
Foundational Hygiene & Enrichment
Traditional vendor
Volume prioritized over quality of accounts creating corrective manual work without delivering clear value
Kernel
Works like a ZoomInfo built from the ground up just for your business with integrated AI workflows, enabling your team to generate pipeline
Account data quality
Stuck with a fragmented ecosystem of data tools, merging tools and consultants to maintain the basic hygiene of your CRM.
Remove foundational account data errors so you trust you have a CRM built for pipeline generation.
Pipeline generation efficiency
Despite all the tools, your team is stuck handling edge cases unique to your business that get in the way of efficient pipeline generation.
Capture and solve the edge-cases with AI like a RevOps analyst. All directly in your CRM.
Implementing improvements
You’ve left your CRM as it is because it feels too risky to change it with allocated accounts and you are manually working through reactive corrections
An implementation process engineered to minimize the risk of mass changes and personalized to the nuances of your business.
What CRM Hygiene & Enrichment looks like
How foundational account data hygiene accelerates pipeline growth.
"Our 100+ reps used to speak with merchants, only to realise late in the process they are too small. Kernel agents now do research and sizing estimation across 100,000s of accounts."
Jacob Poulsen
Head of Marketing Expansion, Flatpay
Flatpay uses Kernel agents to research small merchants at massive scale
